Since its founding in 2007, Without Limits has been on a mission to help athletes not only improve their performance, but also break through personal barriers in all aspects of life. Their story, from humble beginnings to a thriving community of endurance athletes, reflects a dedication to overcoming challenges, pushing past limits, and embracing the journey.


Founded by Tom Clifford and built on the values of perseverance, mental toughness, and faith, Without Limits is more than just a fitness brand—it’s a lifestyle that inspires athletes to push beyond their comfort zones and achieve greatness. Through coaching, custom fitness plans, and unique events, Without Limits empowers people to reach their full potential, both physically and mentally.


Their socks for each event is a perfect example of this mission, offering the comfort, performance, and support that athletes need to perform at their best. Whether you’re conquering a marathon or pushing through an intense training session, they design socks to help you live Without Limits.


Here’s to embracing the challenge, pushing past your limits, and becoming the best version of yourself with Without Limits.

August 22, 2024 — Alexander Luke